A few days ago I received a letter from Verizon, our internet service provider…
Thank you, Mr. Comfort, for being such a good customer. Effective next month we are raising your monthly DSL rate. It will be 47% higher than it is now. We really appreciate your business!”
Right after I read that letter (a few minutes), I got a phone call…from Verizon!
Hello, Mr. Comfort. Did you know that Verizon Fios is available in your area, and it is way better blah blah blah five times faster blah blah…”
I’m not interested. Thanks.
May I ask why, Mr. Comfort, when Fios is blah blah way better blah blah…?”
Yes. It costs more than I am paying now.
But, did you know that Fios uses less electricity than DSL? blah blah blah save the planet blah blah…”
I don’t care.
[Actually I do care about the earth, but I just wanted to get off the phone! I react negatively to people or companies using environmental guilt as a marketing tool to sell things, especially when it is such a HUGE stretch as this! Now I wish I would have quizzed him a bit more on his claim...]
Well, Mr. Comfort, if you change your mind, you can (speed reading, he rattled off an unintelligible 800 number and web address)…”
OK! [click.]
Now I know why they’re raising their rate for the cheap DSL plan. They’re having trouble stealing customers from themselves.
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